Arin Gharapetian

Arin Gharapetian is the founder of Brand House, a digital marketing agency based in Pasadena, California. He helps service-based businesses connect SEO, paid advertising, and conversion-focused website development into a clear, measurable growth strategy. Arin works with companies across home services, healthcare, and local markets, including multi-location businesses. His approach brings together traffic acquisition, messaging, website conversion, and tracking to help businesses attract qualified leads and reduce their reliance on third-party lead providers. His background includes executive marketing roles as Head of Marketing and VP of Marketing, with responsibilities spanning SEO, paid media, and full-funnel conversion strategy. Through Brand House, he combines a developer’s approach to building websites with a focus on lead quality, customer acquisition, and measurable revenue. Areas of focus: search engine optimization (SEO), local SEO, Google Ads and pay-per-click advertising (PPC), website development, conversion optimization, and digital marketing strategy.